Best digital marketing company in gurgaon | The Marcom Avenue

If a last few months could have set themselves apart then 2021 will be the best year for   integrated agencies   which deals in web designing. People with the development of display technology for the devices tend to utilize web content and web designs to enhance the range of bright colors and creative mixes that have not been tried before. If you look at things from a general standpoint, there are many web design trends that are already showing popularity among developers around the world. Some continue the existing trends, while others bring new bold features and mixed performance. But what can you expect to see most in the next few years? BOLD COLOURS AND SIMPLICITY As more and more brands seek prominence among the sea of ​​online competitors, more and more website owners will continue to embrace bright and vibrant colors. Bright and deep colors not only dive, but also capture-attention, which many online products can use. Not only that, where many web designs have failed to go into

In order to build brand loyalty in the present times of competitive landscape, you need to make sure that you are everywhere your customers are. A multi-channel marketing approach can help you craft the correct message through your consumers’ preferred mediums. You will better understand a specific marketing need better and your overall result on investment is likely to significantly increase. As buying across several services continues to grow, the  best marketing communication agencies  would suggest that businesses must invest in multi-channel marketing campaigns in order to boost their brand’s exposure to their targeted customers. What is Multi-Channel marketing? Multi-channel marketing basically refers to the use of the scores of marketing channels to engage prospective customers. With over 70% of consumers using multiple channels such as Google Ads, Facebook ads, Billboards and Email Marketing, this kind of marketing has gained much importance in the rapidly changing scenario. On

Are you uncertain about the power of social media? Wondering what can help your business to grow effectively? With over 2 billion users worldwide, your customers already exist, which makes social media an integral part of your marketing strategy. But while you should be on social media, knowing where to start is easier said than done. Below we will look at 8 ways; you can start using social media to boost your business. INCREASE LEADS According to a survey in 2019, more than 65% of businesses are on social media to increase leads. But the great benefits of using social media are not just leads; it is the ability to generate leads with advanced identification. IMPROVE SEARCH ENGINE SUPPORT There is a lot of debate on this topic, but the fact is that social media can improve the quality of your search engine. How? Your website domain authority increases as the number of social media shares increases. This leads to an improved level of search engine optimization for your pages. But it is

Amid the coronavirus pandemic, several organisations were crushed. Yet, in the education startup, business never eased back down. The spread of the deadly virus only pushed the education business to go digital giving birth to new age educational startups. Today, there are over 4,500 education startups in India, and we only know of a few due to poor marketing. As one of the  best PR agencies in Delhi NCR , we believe that having a strong PR strategy in place can help make one stand out. So, here are a few things that you can do improve your PR strategy to gain more traction for relevant media and audience: Guest Posting Guest posting on other education portals can fetch various benefits for several businesses. By sharing your expertise with a large number of audience, you can commence to establish yourself as a specialist within your market and spread awareness about your brand. Before reaching out to blog owners, you should add value first. It is advisable for you to build a mutually b

The degree to which consumers are accustomed to the unique characteristics or image of a particular type of goods or services is called brand awareness. It is essential when introducing new products and services as it drives consumer decisions while distinguishing between competing companies. It encourages recurring purchases and leads to increased market share and additional sales. The approach of awareness is also very important for businesses that sell actively through social media. STAY AHEAD OF THE COMPETITORS WITH THE SOCIAL MEDIA ADVANCEMENTS Because we are at the edge of technological advancements, brand awareness is very important for all businesses. This is due to people always have some kind of devices in their hands, whether it’s a smartphone, tablet, or a real laptop/desktop, which means they can instantly communicate with others in a matter of seconds. This can work or protect your business. It all depends on how you use it and adapt to this technological advancement. Cre

Envision the accompanying situation: You made a business account on Instagram and continued investing your time and cash into improving page engagement and reach. Sooner or later, you are past bliss: your page now has intriguing and in-vogue content, a decent number of supporters, and interesting associations with mainstream influencers. But this happiness may not last long. At some point, your Instagram goes insane, and for reasons unknown blocks your account. Also, the most noticeable and terrible thing is that you are not even sure why you were prohibited. Instagram does not caution clients before hindering their profiles. So, for what reasons Can You Be Blocked on Instagram? Reason 1: Trying to gain a massive following in a short span The most evident sign of receiving a temporary block from Instagram is while attempting to grow a critical number of likes and followers in a short span of time. This can occur if you have used third-party promotion tools or performed manual activitie

Just like many other aspects of our lives, the Coronavirus pandemic has also left an impact on the brand-consumer relationship. With the scores of retail stores closed amid the lockdown, online shopping has become the norm. So with the rapidly changing consumer behaviour trends, the sellers need to pay attention to the new shopper dynamic, which means dialling up the right factors in the digital domain. The coronavirus pandemic has increased the number of competitors in the market with local and home-grown brands fighting in the race. As the leading  marketing agency in Gurgaon , we have shared a few tips below to enable you shift customer engagement towards your brand while focusing on improving brand loyalty. Let’s dive in: Customer loyalty is more fickle than ever: According to a research, almost 4 out of 10 customers now actively look for products with heavy discounts and offers more often. Some of them also buy cheaper products. This savings-oriented consumer mentality has left a

Creating a mobile app is a costly and time demanding process. Plus, there are millions of apps out there. What does that mean to you? If you want to stand out, you need to focus on creating a good strategy to promote the mobile app. Tapping the app industry entails a good knowledge of customer pattern and comprehensive planning. It’s a tough task but the presence of mobile devices has become a necessity for many businesses. According to recent research, mobile apps account for 57% of all digital media usage. In addition, more than half of the time spent on digital media is taken up by smartphone apps. So, how can you take full advantage of the mobile app boom? In addition to building a high quality mobile app, you should know how to promote it effectively. You require a concrete app advertising plan to make your application stand out. Here are some effective cell phone promotion tips you can use from the  best digital marketing agency in Delhi NCR : Know your target audience: You canno